Member Spotlight: Saskia Maas

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Posted by: AABC

Member Spotlight: Saskia Maas

CEO Boom Chicago

A longstanding AABC member, Saskia once held a seat on our board. We’re so pleased that she has once again embraced our AABC community. Welcome back, Saskia!

What is Boom Chicago?

Boom Chicago is an Improv Theater and Comedy Club that has been showcasing outstanding English-language comedy acts for the last 30 years. Their comedic spectacles ignite laughter among both locals and visitors, all in the heart of the city center at their comedy haven on the Rozengracht.

Unveiling Cultural Nuances: Dutch Honesty and American Curiosity

At Boom Chicago and Boom Chicago for Business, Saskia uncovers distinctive cultural traits the Netherlands and the US. There’s Dutch directness, a penchant for expressing thoughts directly, which is often perceived as blunt; while Americans tend to exude curiosity and boundless optimism.

Navigating to Boom Chicago: Saskia’s Unexpected Voyage

During her time as an exchange student in America pursuing a master’s degree, Saskia’s path converged with the visionaries behind Boom Chicago, who were discussing the idea of launching a theater in Amsterdam.

Today, Saskia commands the roles of CEO for both Boom Chicago and Boom Chicago for Business. In this capacity, she spearheads business development, global corporate program production, strategic initiatives, financial matters, sales, and public relations.

Saskia, equipped with a master’s degree in linguistics from Tilburg University, also completed Nyenrode’s esteemed one-year Executive Management Development Program. Her leadership journey extends to THNK, the renowned school of Creative Leadership.

Boom Chicago’s History

With an illustrious history spanning 30 years, Boom Chicago has been showcasing outstanding comedy acts in English, captivating audiences from its comedy sanctuary on the Rozengracht.

Distinguished comedians including Seth Meyers, Jordan Peele, and the creative minds behind Ted Lasso (Jason Sudeikis, Brendan Hunt, and Joe Kelly) have graced the stage. The comedic legacy continues with the next generation taking the spotlight tonight!

Click on the following links for more information about Boom Chicago: website, LinkedIn, Instagram and Wikipedia!

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